Lee Sean (0337001)

  23.8.2021 - 23.11.2021/ Week 1 - Week 14 Lee Sean / 0337001 Creative Brand Strategy / Bachelor of Design(Hons) in Creative Media Final compilation Instruction Project 1  -  Case Study & Campaign Proposal Project 2  - Ideation & Design Direction Final Project  - Campaign Branding E-Portfolio   - Final Compilation Submissions Project 1 Project 1A - Case Study Project 1B - Campaign Proposal Project 2 - Ideation & Design Direction Project 3 - Campaign Branding REFLECTION Experience It was a little tough for this module, not really on the design part but more on the social media. Personally I'm quite a private person on social media so I'm not familiar or experienced with social media contents and it was pretty confusing and frustrating trying to understand what content resonates with the followers. But overall it was a fun module, the lecturer is very passionate and friendly. The atmosphere of the class was very friendly and welcoming. Observation...

  20.9.2021 - 16.11.2021/ Week 5 - Week 13 Lee Sean / 0337001 Creative Brand Strategy / Bachelor of Design(Hons) in Creative Media Final project Instruction Final Project Final Project - Campaign Branding Based on the Project 2A: Ideation, create and execute a social media campaign applied across at least four platforms (touch points) within the targeted timeline of the campaign (creativity and relevancy is crucial) by applying the proposed branding strategy. Do consider how the design applications will engage with the target audience (consider customer journey and engagement). Video contents in social media are believed to be an effective campaign promotional tool, hence you are encouraged to create campaign promotional video in the format of Youtube ads, IG Story & etc with time frame around 10 to 30 seconds. Task distribution Lee Sean : Focuses on any design that requires typography, for exp: social media post, video content Lee Hui Woan : Photo Editing   Chan Jing Wen...

  24.8.2021 - 16.11.2021/ Week 1 - Week 13 Lee Sean / 0337001 Publishing Design / Bachelor of Design(Hons) in Creative Media Final Compilation Instruction Lecture  - Lectures Task 1  - exercises Task 2  - Content Generation Task 3A   - Book Task 3B  - E-book Publishing Final Compilation  - Final Compilation & Reflection Task 1 Exercise  Exercise 1 - Text formatting Exercise 2 - Mock-up making Fig 1 Sizes exploration (JPG) Fig 2 Final book mockup (JPG) Fig 3 Rope binding (JPG) Fig 4 Flipping book gif Fig 5 Final mockup in comparison to other sizes exploration (JPG) Exercise 3 - Van De Graff Fig 6 Van De Graff on paper (JPG) Fig 7 Digitized Vann De Graff (JPG) Fig 8 Vann De Graff with text (JPG) Fig 9 text without guidelines (JPG) Exercise 4 - Signature folding system (8+8=16) Fig 10 Signature folding front (JPG) Fig 11 Untrimmed(left) and trimmed(right) (JPG) Fig 12 Side by side comparison (JPG) Fig 13 Final trimmed  (JPG) Fig 14 Flip...